Build your first mug listing
- Start with your own design. Choose artwork you created or have the rights to use and make sure it meets Etsy’s creativity rules. Etsy allows a production partner for qualifying original designs and requires disclosure on relevant listings. Read Etsy’s production partner guide.
- Prepare the artwork. Use the blank 11oz mug template. Keep important text clear of the edge and handle area. Order a sample and check both sides in daylight before photographing it.
- Save a SKU. Upload the finished print file in POD Launchpad. Paste the generated MUG SKU into the corresponding Etsy listing or variation. Give each different design its own SKU.
- Set the price. Start with £3.55 per mug and £4.55 flat-rate delivery, plus VAT. One mug at this rate costs £9.72 including VAT. Check delivery estimates and postage for surcharge postcodes before setting your Etsy delivery profile. Allow for fees, design time, reprints and your margin.
- Set processing and delivery times. Allow time for the order to reach us, for payment to clear and for printing. Put transit in your delivery estimate separately. See Etsy’s processing profiles guide.
What happens after your first sale?
Use the Etsy order number and submit only the mug lines in the POD Launchpad portal. Pay the fulfilment charge through Stripe. After dispatch, use the Evri tracking reference to complete the mug shipment in Etsy. If the order also contains a card or T-shirt you fulfil, ship it separately and check the order’s promised ship-by date.
Before you publish
Check the finished sample against your listing photos, verify the SKU in each variation, and confirm your production partner and dispatch location. Keep a copy of the print file. Use a real sample photo when you can, especially for custom designs where the mockup may hide the wrap seam.